02
NIRIS — 2022–2023
Rethinking a brand, then making it perform.
CONTEXT
A transformation spanning identity and the digital ecosystem, combining branding, web, content and acquisition.
- ROLE
- Communication & marketing
- KEY SKILLS
CASE STUDY
The project, in brief and in depth.
At NIRIS SA, I led the complete redesign of the brand identity and website, redefining both the tone of voice and the strategy. I created print and digital visuals, animations and infographics. Within one year, we gained 1,000 followers organically. In 2023, the year-end holiday gift campaign helped reactivate around ten clients and supported the launch of the new website: www.niris.ch